WHY YOU MIGHT BE INTERESTED

Innovative Environment: Work with a creative and dynamic team in a supportive and collaborative environment.

Career Growth: Opportunities for professional development and career advancement.

Competitive Compensation: Attractive salary and commission structure with performance-based incentives.

Impactful Work: Make a significant impact on the agency's growth and success.

If you are a driven sales professional with a passion for marketing and a proven track record of success, let’s chat further.

THE ROLE

The agency is looking to hire a dynamic and experienced New Business Development Specialist to join their team and help lead sales, drive lead generation activities, and grow the business.

EXPECTATIONS FOR THE ROLE

The New Business Development Specialist is responsible for generating new business. The ideal candidate will have a proven track record of success in sales, with at least 1-3 years of

experience, and preferably a background in B2C marketing and/or PR. Agency experience is a significant asset. The New Business Development Specialist will be responsible for executing the sales activities required to achieve their KPIs, from email outreach, cold calls, existing and new client research, sales target research to closing deals.

The key accountabilities for this role are:

• Revenue generation for the agency (finding, qualifying, leading and closing new business development opportunities).

• Researching and updating the new business development lead funnel.

• Measuring, analysing, reporting and supporting the continuous enhancement of the agency’s new business pitch strategy and approaches.

• Proactive industry networking.

The responsibilities of the role will be achieved through:

Lead Generation and Prospecting:

Plan, implement and execute lead gen strategies through various channels, including:

i. Email marketing

ii. cold calling

iii. In-person and online networking

iv. Researching, pitching and booking meetings at trade shows

·      Research and outreach to net new potential clients who would benefit from the agency’s services

·      Build and maintain a robust pipeline of qualified leads.

·      Maintain and manage the sales CRM.

·      Support marketing material creative development / agency sales tools

i. Case studies

ii. Email marketing materials

iii. Landing pages

iv. Sales decks

v. Sales presentations

vi. RFPs

vii. Strategic and creative plans on spec for potential new client proposals

Sales Process Management:

Responsible for leading the entire sales funnel from initial contact to closing the sale.

Qualify leads based on their needs, budget, and decision-making processes.

Develop and present compelling sales proposals and pitches tailored to the

client's needs.

Client Acquisition:

Secure new clients for short-term paid programs and long-term retainer agreements.

Negotiate contract terms and pricing to ensure mutual satisfaction and profitability.

Establish and nurture strong relationships with clients to foster long-term partnerships.

Collaboration and Reporting:

Work closely with the marketing team to align sales strategies with marketing initiatives.

Provide regular updates and reports to the CEO on sales activities, pipeline status, and revenue projections.

Collaborate with the account management team to ensure a smooth transition and exceptional client onboarding experience.

Market Research and Insights:

Stay informed about industry trends, competitive landscape, and market opportunities.

Stay up to date on industry sales contacts, job changes, contact info updates, company launches and other sales and prospecting updates.

Use insights to refine sales strategies and identify areas for growth.

WHAT WE ARE LOOKING FOR

·      Experience: 1-3 years of sales experience, preferably within a marketing or communications agency.

·      B2B Expertise: Proven experience in B2B sales is essential.

·      Lead Generation: Strong experience in email marketing lead generation and cold calling.

·      Experience using prospecting tools (Apollo.io) and CRM systems (Hubspot).

·      Experience and understanding of LinkedIn back-end prospecting and email marketing tools

·      Sales Process: Demonstrated ability to manage the entire sales process from outreach to closing.

·      Communication: Excellent verbal and written communication skills with the ability to craft compelling proposals and presentations. 

·      Negotiation: Strong negotiation skills with a track record of closing deals and meeting sales targets.

·      Relationship Building: Ability to build and maintain strong client relationships.

·      Analytical: Strong analytical skills to identify market opportunities and evaluate sales performance.

·      Team Player: Ability to work collaboratively with cross-functional teams.

SALARY & BENEFITS

$55,000-$75,000 base salary (based on experience) + 5% commission on all new

business deals successfully secured.

2 weeks paid vacation.

Fridays of every Ontario stat long weekend off ( additional 7 days vacation).

Office closed during December holiday season (dates are subject to calendar changes but typically starts Christmas Eve to Jan 2 resulting in an additional 4-5 paid vacation days).

Benefits package.

APPLY NOW

Email your resume to melanie@chasingtalent.ca award-winning North American agency that influences consumer behaviour through integrated communications and marketing strategies is looking to hire a new business professional to accelerate their service offering.